ARA Agrícola Participates in Fruit Attraction 2024 in Madrid

From October 8th to 10th, ARA Agrícola attended the Fruit Attraction in Madrid, Spain, one of the most important events in the global agricultural sector. Represented by our Foreign Trade Manager, Eryvan Pires, ARA Agrícola joined a gathering of representatives from over 100 countries in a record-breaking event, underscoring the strength and relevance of global agricultural production.

This was a strategic moment for ARA Agrícola: with the start of our harvest, the event provided an excellent opportunity to strengthen existing relationships and explore new markets. During the fair, Eryvan Pires held meetings with clients from key regions we serve—Europe, the United Kingdom, and the United States—reaffirming our commitment to quality and sustainability. We also expanded our network and prospected for new business, further enhancing the international presence of our premium seedless table grapes, known for their exceptional sweetness and freshness.

Our Commitment to Quality and Sustainability: ARA Agrícola is renowned for its excellence in sustainable practices and constant innovation in production processes. From the São Francisco Valley in Petrolina, Brazil, we bring the global market grapes that not only captivate with flavor but also respect the environment and the surrounding community. This commitment is validated by certifications such as Global G.A.P. and ISO 9001, affirming our dedication to sustainability and quality.

Expansion and International Projection: Our participation in Fruit Attraction 2024 reinforces ARA Agrícola’s vision of bringing high-quality table grapes to new markets, positioning our brand as a symbol of excellence and innovation. We look forward to seeing the partnerships and projects resulting from this event, which will undoubtedly contribute to our solid position in the world’s most demanding markets.

ARA Agrícola – Innovation, Quality, and Sustainability for the World 🌎🍇

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