ARA AGRÍCOLA will be present at Fruit Attraction São Paulo, taking place in March, strengthening its position at one of the leading fresh produce events in Latin America. The exhibition brings together growers, exporters, buyers, and industry experts, fostering strategic connections and knowledge exchange across the entire agribusiness chain.
Participation in the trade show reinforces ARA AGRÍCOLA’s commitment to market expansion, strengthening commercial partnerships, and staying aligned with the main global trends in the table grape sector. Fruit Attraction is recognized for gathering key national and international decision-makers, creating an ideal environment for business and networking.
During the event, ARA AGRÍCOLA will showcase its portfolio of table grapes, highlighting its expertise in the São Francisco Valley, year-round production consistency, and continuous focus on quality, innovation, and sustainability.